The main concept of WACKER stand design for EXPO REVESTIR 2014 is to create an event space that express the values of a company high-end quality products and communicate their applications and possible customizations.
For that very occasion, we designed a sophisticated and strong visual effect that recall to a WACKER laboratory look&feel involving the public actively in a brand experience.
The stand aim to communicate the main products and the basic components exposing them as scenography el...
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The main concept of WACKER stand design for EXPO REVESTIR 2014 is to create an event space that express the values of a company high-end quality products and communicate their applications and possible customizations.
For that very occasion, we designed a sophisticated and strong visual effect that recall to a WACKER laboratory look&feel involving the public actively in a brand experience.
The stand aim to communicate the main products and the basic components exposing them as scenography elements, showcases, testing materiais and finally constructive ones.
Author: Atelier Marko Brajovic
Commissioned by: Editora Abril
Format: Concept Stand
Job description: project concept, production and execution
Project team
Creative Director: Marko Brajovic
Project Director: Carmela Rocha
Assistant Architect: Lucas de Sordi
Costume Design: Atelier Marko Brajovic
Production: Atelier Marko Brajovic
Set-up: Stagelite