Symphony from the Future was a multi- sensory installation developed for Docol metal company during a trade show in São Paulo that invited the visitor to interact with spaces using the senses.
The project was conceived from our visit to the factory. In its production processes, we came across a metaphor of the history of the industry, from their handmade processes to the latest robotic technology. It was inevitable to think about historical time and the idea of future and utopia.
The indu...
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Symphony from the Future was a multi- sensory installation developed for Docol metal company during a trade show in São Paulo that invited the visitor to interact with spaces using the senses.
The project was conceived from our visit to the factory. In its production processes, we came across a metaphor of the history of the industry, from their handmade processes to the latest robotic technology. It was inevitable to think about historical time and the idea of future and utopia.
The industrial line taps collection Industrial was being launched at the fair. The product mainly deals with materials and process optimization, since it was made with pipes and wall valves, which are parts the company makes.
This context led us to think of the utopians of the 1960s, making a conceptual parallel with Archigram projects, such as Plug-in- city (1964) and Superstudio, The continuous monument (1969) that were extremely up-to- date in their discussion on infrastructure, network connections, free movement and design for everyone.
Looking at these projects, we were inspired to think about the installation as a formal abstraction of these concepts.
The desired lightness of the space echoed the utopian future of Armila, a bright shining city from the book The Invisible Cities by Italo Calvino. The installation has become a metaphor for the pipes of that city and it was presented as a great musical instrument, an organ on which the visitors could play the Symphony of Future, just like the nymphs who inhabited Armila.
By manipulating the Industrial line taps, each visitor could play a note of the symphony that was collectively being created.
Commissioned by: Docol
Format: Concept Stand
Job Description: set design, lighting design, interior design, furniture design, graphic design, visual communication and set-up coordination
Project team
Author: Atelier Marko Brajovic
Creative Director: Marko Brajovic
Project Director: Carmela Rocha
Coordinator Architect: Mirella Schena
Assistant Architect: Ana Toljic, Djurdjica Savkovic
Production team: Atelier Marko Brajovic
Manufacture & set up: Paleta Stands
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